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24 Apr 2024

Cartier's Trinity Ring Arrives in Virtual Form at Snapchat

WWD

Snapchatters love using augmented reality to try on products from fashion brands, making the shopping experience personal, accessible, and fun. Today, we’re excited to announce a first-of-its-kind AR try-on experience that celebrates Cartier’s 100th anniversary of The Trinity Collection.

With a few simple taps, the Cartier Trinity Ring Lens lets you discover the collection, try on the Classic Trinity Ring, and shop wherever, whenever. Our new ring try-on technology, coupled with Ray Tracing and Hand Tracking, makes it more precise and life-like than ever before. When your hand moves, the ring follows, and Cartier’s Classic Trinity Ring sparkles in a way that’s true-to-life.

© By Zenith Media

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